Rover brand sale finally over?
Newswheel staff :: 22 August 2006 :: Filed under Rover, Europe & UK
Goodbyeee
Sold for an undisclosed sum to an unidentified buyer. Such is the miserable fate of the Rover car brand. BMW announced today that it had come to a preliminary agreement to offload the rights to Rover. According to the AP newswire, Ford Motor Company now has 90 days to exercise its first dibs option on the brand – a right it acquired when it purchased Land Rover from BMW…
The announcement follows conflicting reports on various newswires last week that China’s Shanghai Automotive Industry Corporation, or SAIC, had or had not acquired the brand. However, in the context of this latest development it seems likely SAIC has indeed picked up the rights to Rover for around $20 million.
Linkage:
Yahoo Finance


Posted 17 January 2007, by dora
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